Original language | American English |
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Journal | Management Science |
DOIs | |
Publication status | E-pub ahead of print - 26 May 2022 |
Incentive Misalignments in Programmatic Advertising: Evidence from a Randomized Field Experiment
T Frick, Rodrigo Crisostomo Pereira Belo, R Telang
Research output: Contribution to journal › Article › Academic › peer-review