Inhibitory control moderates the relation between advertising literacy activation and advertising susceptibility

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@article{73a55102445544a681176084a95155d3,

title = "Inhibitory control moderates the relation between advertising literacy activation and advertising susceptibility",

author = "Hoek, {R W} and Esther Rozendaal and {van Schie}, {H T} and Moniek Buijzen",

year = "2020",

month = dec,

day = "21",

doi = "10.1080/15213269.2020.1856685",

language = "English",

volume = "25",

pages = "51--81",

journal = "Media Psychology",

issn = "1521-3269",

publisher = "Routledge",

number = "1",

}

TY - JOUR

T1 - Inhibitory control moderates the relation between advertising literacy activation and advertising susceptibility

AU - Hoek, R W

AU - Rozendaal, Esther

AU - van Schie, H T

AU - Buijzen, Moniek

PY - 2020/12/21

Y1 - 2020/12/21

U2 - 10.1080/15213269.2020.1856685

DO - 10.1080/15213269.2020.1856685

M3 - Article

VL - 25

SP - 51

EP - 81

JO - Media Psychology

JF - Media Psychology

SN - 1521-3269

IS - 1

ER -