Institutions and individual values motivating corporate social responsibility activities in large farms and agroholdings

Anna Hajdu*, Marcos F. Daziano, Oane Visser

*Corresponding author for this work

Research output: Contribution to journalArticleAcademicpeer-review

4 Citations (Scopus)


Corporate social responsibility (CSR) activities have been shown to derive from external and internal motivations of a company. Little attention has been given to motivations of managers in large farms and agroholdings to undertake CSR activities thanks to individual values and pressure from institutions. We therefore investigate the types of CSR activities conducted by 18 managers in large farms and agroholdings in Argentina. We underline their perception of social issues and their motivations to do CSR activities. The framework developed in this paper shows that given the lack of pressure from national-level formal and other informal institutions, individual values (informal institutions) and international institutions (certification schemes-formal institutions) carry more weight in managers' decision to do CSR activities. While some of these motivations have an instrumental background, they overlap with normative motivations that underlie the business activity.

Original languageEnglish
Pages (from-to)669-696
Number of pages28
JournalInternational Food and Agribusiness Management Review
Issue number4
Publication statusPublished - 1 Apr 2021

Bibliographical note

Funding Information:
The research was supported by the Leibniz Association and the project ‘International Competence Center on Large Scale Agriculture (LaScalA)’ Project No. K203/2016.

Funding Information:
We foremost thank the farming companies who have participated in this research. The main author would like to acknowledge significant support of Dr. Taras Gagalyuk during the whole process and Prof. Dr. Vladislav Valentinov for his valuable contribution to the conceptualization and results interpretation. We thank Sebasti?n I. Senesi and Hern?n Palau at FAUBA - The School of Agriculture of the University of Buenos Aires for considerable assistance in establishing contacts and for in-field resources. We appreciate the assistance of four IAMO student assistants for the transcription of interviews, the team of transcribers and translators at FAUBA and the translator in Tucum?n. Special thanks go to all researchers who have assisted the network building and have enabled discussions on the topics addressed in the paper within their research areas or assisted in the clarification of methodological aspects.

Publisher Copyright:
© 2021. Hajdu et al. All Rights Reserved.

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