| Original language | Undefined/Unknown |
|---|---|
| Place of Publication | Amsterdam |
| Publisher | Boom Uitgevers |
| ISBN (Print) | 9789024404278 |
| Publication status | Published - 2016 |
Bibliographical note
Top 10 management book of 2016 (Management Team)Top 3 best seller in management books for 2 months in the Netherlands (Managementboek.nl)
Number 1 best seller in the categories Strategy, Marketing and Innovation for 2 months (Managementboek.nl)
Evergreen > 1000 copies sold (after 3 weeks) (Managementboek.nl)
Research programs
- ESE - MKT
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