Loyalty ambivalence in the United States and Canada: The GPD survey, the focus groups, and the context of those wonderfully intrusive loyalty cards

Jason Pridmore

Loyalty ambivalence in the United States and Canada: The GPD survey, the focus groups, and the context of those wonderfully intrusive loyalty cards

Jason Pridmore^*

^*Corresponding author for this work

Department of Media and Communication

Research output: Chapter/Conference proceeding › Chapter › Academic

3 Citations (Scopus)

Original language	English
Title of host publication	Surveillance, Privacy, and the Globalization of Personal Information
Subtitle of host publication	International Comparisons
Editors	Elia Zureik, Lynda Harling Stalker, Emily Smith, David Lyon, Yolande E. Chan
Publisher	McGill-Queen's University Press
Pages	295-309
Number of pages	15
ISBN (Print)	9780773537071
Publication status	Published - Jun 2010

Research programs

ESHCC M&C

Cite this

Pridmore, J. (2010). Loyalty ambivalence in the United States and Canada: The GPD survey, the focus groups, and the context of those wonderfully intrusive loyalty cards. In E. Zureik, L. H. Stalker, E. Smith, D. Lyon, & Y. E. Chan (Eds.), Surveillance, Privacy, and the Globalization of Personal Information: International Comparisons (pp. 295-309). McGill-Queen's University Press.

Pridmore, Jason. / Loyalty ambivalence in the United States and Canada : The GPD survey, the focus groups, and the context of those wonderfully intrusive loyalty cards. Surveillance, Privacy, and the Globalization of Personal Information: International Comparisons. editor / Elia Zureik ; Lynda Harling Stalker ; Emily Smith ; David Lyon ; Yolande E. Chan. McGill-Queen's University Press, 2010. pp. 295-309

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Loyalty ambivalence in the United States and Canada: The GPD survey, the focus groups, and the context of those wonderfully intrusive loyalty cards. / Pridmore, Jason.
Surveillance, Privacy, and the Globalization of Personal Information: International Comparisons. ed. / Elia Zureik; Lynda Harling Stalker; Emily Smith; David Lyon; Yolande E. Chan. McGill-Queen's University Press, 2010. p. 295-309.

Research output: Chapter/Conference proceeding › Chapter › Academic

TY - CHAP

T1 - Loyalty ambivalence in the United States and Canada

T2 - The GPD survey, the focus groups, and the context of those wonderfully intrusive loyalty cards

AU - Pridmore, Jason

PY - 2010/6

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M3 - Chapter

AN - SCOPUS:84898383799

SN - 9780773537071

SP - 295

EP - 309

BT - Surveillance, Privacy, and the Globalization of Personal Information

A2 - Zureik, Elia

A2 - Stalker, Lynda Harling

A2 - Smith, Emily

A2 - Lyon, David

A2 - Chan, Yolande E.

PB - McGill-Queen's University Press

ER -

Loyalty ambivalence in the United States and Canada: The GPD survey, the focus groups, and the context of those wonderfully intrusive loyalty cards

Research programs

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