Managerial Decision Making in Marketing

Research output: Book/Report/Inaugural speech/Farewell speechBook editingAcademic

Original languageEnglish
Place of PublicationBoston
Number of pages176
EditionJournal of Marketing Behavior 2 (2-3), 77-252
Publication statusPublished - 2016

Publication series

SeriesJournal of Marketing Behavior
Volume2 (2-3), 77-252

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