Marketingcommunicatie in zakelijke markten

MEK Logman, PMHM (Paul) Matthyssens, WF van Raaij

Research output: Book/Report/Inaugural speech/Farewell speechBookAcademic

Original languageUndefined/Unknown
Place of PublicationAlphen aan den Rijn
Number of pages265
Publication statusPublished - 2000

Research programs

  • RSM MKT

Cite this