Original language | English |
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Title of host publication | APA Handbook of Consumer Psychology |
Editors | L.R. Kahle, T.M. Lowrey, J. Huber |
Publisher | American Psychological Association |
Chapter | 27 |
Pages | 563-577 |
DOIs | |
Publication status | Published - 2022 |
Neural basis of consumer decision making and neuroforecasting
Alexander Genevsky, C Yoon
Research output: Chapter/Conference proceeding › Chapter › Academic
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