Original language | Undefined/Unknown |
---|---|
Pages (from-to) | 281-289 |
Number of pages | 9 |
Journal | Industrial Marketing Management |
Volume | 26 |
Publication status | Published - 1997 |
Research programs
- EUR ESE 06
F (Fred) Langerak, Harry Commandeur, E Peelen
Research output: Contribution to journal › Article › Academic › peer-review
Original language | Undefined/Unknown |
---|---|
Pages (from-to) | 281-289 |
Number of pages | 9 |
Journal | Industrial Marketing Management |
Volume | 26 |
Publication status | Published - 1997 |