Outlier robust analysis of long-run marketing effects for weekly scanning data

Philip Hans Franses, T Kloek, A (André) Lucas

Research output: Contribution to journal › Article › Academic › peer-review

Cite this

@article{2b67975a01bd4ed8b78e8208df93c8cd,

title = "Outlier robust analysis of long-run marketing effects for weekly scanning data",

author = "Franses, {Philip Hans} and T Kloek and Lucas, {A (Andr{\'e})}",

year = "1999",

language = "Undefined/Unknown",

volume = "89",

pages = "293--315",

journal = "Journal of Econometrics",

issn = "0304-4076",

publisher = "Elsevier",

}