Passion or rationalism: emotional determinants versus rational determinants of customer delight in service processes

Joelle Vanhamme, A Lindgreen, R Brodie

Research output: Chapter/Conference proceeding › Chapter › Academic

Original language	Undefined/Unknown
Title of host publication	Proceedings of the 29th Conference of the European Marketing Academy (EMAC)
Place of Publication	Rotterdam
Publication status	Published - 2000
Externally published	Yes

Research programs

@inbook{7aee9929b6384bc699ca59b6249d4e58,

title = "Passion or rationalism: emotional determinants versus rational determinants of customer delight in service processes",

author = "Joelle Vanhamme and A Lindgreen and R Brodie",

year = "2000",

language = "Undefined/Unknown",

booktitle = "Proceedings of the 29th Conference of the European Marketing Academy (EMAC)",

}