Personalization in Social Retargeting – A Field Experiment

Thomas Frick, Ting Li

Department of Technology and Operations Management

Research output: Chapter/Conference proceeding › Conference proceeding › Academic › peer-review

Original language	English
Title of host publication	-
Place of Publication	Dublin
Publication status	Published - 2016

Other files and links

http://aisel.aisnet.org/icis2016/EBusiness/Presentations/8/

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