Positive and Negative Effects of Strong Ties in Innovations

CS Noordhoff, K Kyriakopoulos, C Moorman, P Pauwels, Benedict Dellaert

Research output: Chapter/Conference proceedingChapterProfessional

Original languageDutch
Title of host publicationOntwikkelingen in het Marktonderzoek: Jaarboek 2012 MarktOnderzoekAssociatie
EditorsA.E. Bronner, et al.
Place of PublicationHaarlem
Pages163-180
Number of pages13
Publication statusPublished - 2012

Research programs

  • ESE - MKT
  • RSM MKT

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