"Preliminary findings on the relationship between market orientation, NPD-activities and NPD-performance"

Research output: Chapter/Conference proceeding › Chapter › Academic

Original language	Undefined/Unknown
Title of host publication	"Marketing in the new millenium" Proceedings 29th EMAC Conference, Rotterdam
Editors	B. Wierenga, - et.al
Place of Publication	Rotterdam
Pages	1-6
Number of pages	6
Publication status	Published - 2000

Research programs

@inbook{5e4c1fece7134dac8df44c98973378d1,

title = "{"}Preliminary findings on the relationship between market orientation, NPD-activities and NPD-performance{"}",

author = "Langerak, \{F (Fred)\} and EJ Hultink and Robben, \{HSJ (Henry)\}",

year = "2000",

language = "Undefined/Unknown",

pages = "1--6",

editor = "B. Wierenga and - et.al",

booktitle = "{"}Marketing in the new millenium{"} Proceedings 29th EMAC Conference, Rotterdam",

}