Original language | Undefined/Unknown |
---|---|
Pages (from-to) | 340-356 |
Number of pages | 17 |
Journal | Journal of the Academy of Marketing Science |
Volume | 35 |
Issue number | 3 |
Publication status | Published - 2007 |
Research programs
- RSM ORG
Serge Rijsdijk, EJ Hultink, A Diamantopoulos
Research output: Contribution to journal › Article › Academic › peer-review
Original language | Undefined/Unknown |
---|---|
Pages (from-to) | 340-356 |
Number of pages | 17 |
Journal | Journal of the Academy of Marketing Science |
Volume | 35 |
Issue number | 3 |
Publication status | Published - 2007 |