Product Set Granularity and Consumer Response to Recommendations

Research output: Contribution to journalArticleAcademicpeer-review

5 Citations (Scopus)
3 Downloads (Pure)
Original languageEnglish
Pages (from-to)186-202
Number of pages17
JournalJournal of the Academy of Marketing Science
Volume48
Issue number2
DOIs
Publication statusPublished - 22 Aug 2019

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