Reconsidering churnalism: How news factors in corporate press releases influence the way journalists treat these press releases after initial selection: International Communication Association, Prague 2018

P.H.J. Schafraad, W. van Zoonen

Research output: Contribution to conferencePaperAcademic

Abstract

This study examines how news factors in press releases influence journalists’ decisions and journalistic treatment of press release information: transforming the press release into a news story (little journalistic capital investment), or use them for a unique independently written story (large journalistic capital investment). The content analysis data show the more profound the presence of certain (but not all) news factors in the press releases, the higher the chance that journalists choose to invest their journalistic capital in them. This means that journalists are only triggered to invest journalistic capital into press releases by specific news factors. This means that within the context of increased influence of information subsidies, journalists do make informed choices concerning their reliance on information subsidies.
Original languageEnglish
Publication statusPublished - 27 May 2018
Externally publishedYes

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