Rethinking Standardization Activities: an Opportunity to Improve the R&D Marketing Interface and TQM

TJ Paffen, MAAM Leenders

Research output: Chapter/Conference proceeding › Chapter › Academic

Original language	Undefined/Unknown
Title of host publication	Proceedings of the R&D Management Conference on Quality and R&D, 6-8 March 1996
Editors	J. et al Butler
Place of Publication	Enschede
Pages	298-306
Number of pages	382
Publication status	Published - 1996

Cite this

@inbook{041f618a724d46fa8a0fa467f19e67ae,

title = "Rethinking Standardization Activities: an Opportunity to Improve the R\&D Marketing Interface and TQM",

author = "TJ Paffen and MAAM Leenders",

year = "1996",

language = "Undefined/Unknown",

pages = "298--306",

editor = "\{et al Butler\}, J.",

booktitle = "Proceedings of the R\&D Management Conference on Quality and R\&D, 6-8 March 1996",

}