Retrieving Unobserved Consideration Sets from Household Panel Data

Research output: Contribution to journalArticleAcademicpeer-review

65 Citations (Scopus)
Original languageUndefined/Unknown
Pages (from-to)63-74
Number of pages12
JournalJournal of Marketing Research
Volume47
Issue number1
DOIs
Publication statusPublished - 2010

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