Saatchi & Saatchi Worldwide: globalization and diversification

RJH Meyer

Research output: Chapter/Conference proceeding › Chapter › Academic

Original language	Undefined/Unknown
Title of host publication	Strategy - Process, Content, Context: An International Perspective
Editors	B. de Wit, R. Meyer
Place of Publication	Minneapolis/St.Paul
Pages	815-825
Number of pages	11
Publication status	Published - 1994

Chapter in Textbook

Cite this

@inbook{57623a4345d44b10b9eac003600a07f2,

title = "Saatchi & Saatchi Worldwide: globalization and diversification",

author = "RJH Meyer",

note = "Chapter in Textbook",

year = "1994",

language = "Undefined/Unknown",

pages = "815--825",

editor = "{de Wit}, B. and R. Meyer",

booktitle = "Strategy - Process, Content, Context: An International Perspective",

}