Storm after the Quiet: How Marketplace Interactions Shape Consumer Resources in Collective Goal Pursuits

A P Henkel, Johannes Boegershausen, R Ciuchita, G Odekerken-Schröder

Research output: Contribution to journalArticleAcademicpeer-review

5 Citations (Scopus)
Original languageEnglish
Pages (from-to)26-47
Number of pages22
JournalJournal of the Association for Consumer Research
Volume2
Issue number1
DOIs
Publication statusPublished - 2017
Externally publishedYes

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