Strategic Flexibility in Export Expansion

P Pauwels, PMHM (Paul) Matthyssens

Research output: Contribution to journalArticleAcademic

51 Citations (Scopus)
Original languageUndefined/Unknown
Pages (from-to)196-510
Number of pages14
JournalInternational Marketing Review
Volume21
Issue number4/5
Publication statusPublished - 2004

Research programs

  • RSM MKT

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