Strategisch accountmanagement in industriele markten

PMHM (Paul) Matthyssens, JJW Bosch

Research output: Chapter/Conference proceeding › Chapter › Popular

Original language	Undefined/Unknown
Title of host publication	Businessmarketing: focus op technische organisaties
Editors	J.J.W. ten Bosch, H.C.W. van der Hart
Place of Publication	Deventer
Publication status	Published - 2001

Series	MarketingWijzer
Volume	22

Research programs

@inbook{288c0337d68340a493ce30fd2364b5e0,

title = "Strategisch accountmanagement in industriele markten",

author = "Matthyssens, \{PMHM (Paul)\} and JJW Bosch",

year = "2001",

language = "Undefined/Unknown",

isbn = "9014079753",

series = "MarketingWijzer",

editor = "\{ten Bosch\}, J.J.W. and \{van der Hart\}, H.C.W.",

booktitle = "Businessmarketing: focus op technische organisaties",

}