Sustainability Management: Balancing Conflicting Economic, Environmental and Social Corporate Responsibilities

Muel Kaptein, JFDB (Johan) Wempe

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Corporate citizenship entails companies making a sustainable contribution to the economic, social and environmental development of both the stakeholders and society in general. When stakeholders make conflicting demands on a company, this not only requires a vision from the company on what sustainable business involves, but also its strategy for finding long-term solutions to dilemmas. Sustainability management, therefore, also requires that conditions enabling long-term solutions to dilemmas be present within the organisation and in the stakeholder relations. In this context, sustainability reporting should focus on the fundamental dilemmas confronting the company and what the company has undertaken in order to adequately deal with these dilemmas. Stakeholder dialogue, therefore, should also be specifically approached from the perspective of dilemma-sharing.
Original languageEnglish
Pages (from-to)91-106
Number of pages16
JournalJournal of Corporate Citizenship
Publication statusPublished - 2001

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