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The Body Shop -- Societal values in the store

  • G Antonides

Research output: Chapter/Conference proceeding › Chapter › Academic

Original languageUndefined/Unknown
Title of host publicationInstructor's Manual to Accompany Cases in Consumer Behavior
EditorsG. Antonides, W.F. van Raaij
Place of PublicationChichester
PublisherJohn Wiley & Sons Inc.
Pages10-14
Number of pages5
ISBN (Print)0471987824
Publication statusPublished - 1999

Research programs

  • ESE - MKT

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