The economic value of branded fresh and green products for producers and retailers in the Netherlands

N Lamperjee, Sahin Sahin

Research output: Chapter/Conference proceedingChapterAcademic

Original languageUndefined/Unknown
Title of host publicationMarketing: its dynamics and challenges. Proceedings of the 23rd EMAC conference
EditorsJ. Bloemer, J. Lemmink, H. Kasper
Place of PublicationMaastricht
Pages565-579
Number of pages15
Publication statusPublished - 1994

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