The effect of market orientation on positional advantage and organizational performance

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89 Citations (Scopus)

Original language	Undefined/Unknown
Pages (from-to)	93-115
Number of pages	23
Journal	Journal of Strategic Marketing
Volume	11
Issue number	2
Publication status	Published - 2003

Research programs

@article{bd7cc2ecf8c64ede93202edbfd0e99eb,

title = "The effect of market orientation on positional advantage and organizational performance",

author = "Langerak, \{F (Fred)\}",

year = "2003",

language = "Undefined/Unknown",

volume = "11",

pages = "93--115",

journal = "Journal of Strategic Marketing",

issn = "0965-254X",

publisher = "Routledge",

number = "2",

}