| Original language | English |
|---|---|
| Place of Publication | Amsterdam |
| Publisher | Elsevier |
| Number of pages | 208 |
| Edition | International Journal of Research in Marketing, Specal Issue, 33 |
| Publication status | Published - 2016 |
Publication series
| Series | International Journal of Research in Marketing, Specal Issue, |
|---|---|
| Volume | 33 (2), 241-448 |
Research programs
- RSM MKT
Cite this
- APA
- Author
- BIBTEX
- Harvard
- Standard
- RIS
- Vancouver