The future of AFG: how family attachment influenced growth

E Eckelmann, AC Talarico, F Polano, Willem Hulsink

Research output: Memorandum/expositionTeaching caseProfessional


The case deals with a dilemma the Italian family firm AFG faced after making a significant investment to grow its business. AFG had been a successful commercial dealer of food packaging plastics, but under increased competition and squeezed margins, it bought a defective and underperforming extrusion plant to become a manufacturer of plastic packaging for the food industry. AFG had three alternative future plans, each with different consequences and risks for the family, as well as the business.
Original languageEnglish
Publication statusPublished - 2013


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