The impact of branding strategy on the link between CSR activities of firms and their financial performance

M.K. Agarwal, Guido Berens

Research output: Chapter/Conference proceedingConference proceedingAcademicpeer-review

Original languageEnglish
Title of host publicationMSI Reports
Pages3-26
Number of pages24
Publication statusPublished - 2009

Publication series

SeriesMSI Reports

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