The influence of regulatory fit on evaluation and intentions to buy genetically modified foods: The mediating role of social identification

M L Fransen; MJ Reinders; J Bartels; RL Maassen

doi:10.1080/13527260903342696

The influence of regulatory fit on evaluation and intentions to buy genetically modified foods: The mediating role of social identification

M L Fransen
, MJ Reinders
, J Bartels
, RL Maassen

External organisation

Research output: Contribution to journal › Article › Academic

22 Citations (Scopus)

Original language	English
Pages (from-to)	5-20
Number of pages	16
Journal	Journal of Marketing Communications
Volume	16
Issue number	1
DOIs	https://doi.org/10.1080/13527260903342696
Publication status	Published - 2010
Externally published	Yes

Access to Document

10.1080/13527260903342696

Cite this

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