The moderating influence of strategy on the market orientation performance relationship

F (Fred) Langerak, Harry Commandeur, RT Frambach, B Hillebrand, RAW Kok

Research output: Chapter/Conference proceeding › Chapter › Academic

Original language	Undefined/Unknown
Title of host publication	Enhancing knowledge development in marketing
Editors	W.M. Pride, G.T.M. Hult
Place of Publication	Chicago
Pages	147-148
Number of pages	2
Publication status	Published - 1997

Research programs

@inbook{7393be04eb17434fb26760865c3a6eb2,

title = "The moderating influence of strategy on the market orientation performance relationship",

author = "Langerak, {F (Fred)} and Harry Commandeur and RT Frambach and B Hillebrand and RAW Kok",

year = "1997",

language = "Undefined/Unknown",

pages = "147--148",

editor = "W.M. Pride and G.T.M. Hult",

booktitle = "Enhancing knowledge development in marketing",

}