The Rise of the Customer Database: From Commercial Surveillance to Customer Production

Research output: Chapter/Conference proceedingChapterAcademic

2 Citations (Scopus)
Original languageEnglish
Title of host publicationRoutledge Companion to Digital Consumption
EditorsR.W. Belk, R. Llamas
Place of PublicationLondon
PublisherRoutledge
Pages102-112
Number of pages11
ISBN (Print)9780415679923
Publication statusPublished - 2013

Cite this