The search for the magic attributes: an empirical inquiry into what fosters indentification

J Rekom, T C de Goede, D Mulder

Research output: Chapter/Conference proceedingChapterAcademic

Original languageUndefined/Unknown
Title of host publicationCorporate Reputation Review Congres (presentatie gehouden), Paris, France, May 17-19 2001
Place of PublicationParis, France
Publication statusPublished - 2001

Research programs

  • RSM MKT

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