Abstract
Uber gets entangled in many regulatory and legal hassles as it moves into new countries. It has to figure out how to sustain its lead in the heavily regulated and ever-changing car-sharing market. Moreover, despite a landslide market share, Uber operates at a loss. The main challenge for this young and aggressive company is how to lower costs and become profitable.
Original language | English |
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Number of pages | 14 |
Project No. | 316-0132-1 |
Publication status | Published - 2016 |
Publication series
Series | RSM Case Development Centre |
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Number | 316-0132-1 |
Bibliographical note
Based on field research; 14 pages.Follow the 'handle' link to access the Case Study on RePub.
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Series
- RSM Case Development Centre