Understanding the dynamics of customer experiences throughout extended service processes

AThH Pruyn, Ale Smidts, LJ van Dijke

Research output: Chapter/Conference proceeding › Chapter › Academic

Original language	Undefined/Unknown
Title of host publication	Marketing and Competition in the Information Age. Proceedings of the 28th EMAC Conference
Editors	L. Hildebrandt, D. Annacker, D. Klapper
Place of Publication	Berlin
Pages	7-7
Number of pages	1
Publication status	Published - 1999

Research programs

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title = "Understanding the dynamics of customer experiences throughout extended service processes",

author = "AThH Pruyn and Ale Smidts and {van Dijke}, LJ",

year = "1999",

language = "Undefined/Unknown",

pages = "7--7",

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TY - CHAP

T1 - Understanding the dynamics of customer experiences throughout extended service processes

AU - Pruyn, AThH

AU - Smidts, Ale

AU - van Dijke, LJ

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BT - Marketing and Competition in the Information Age. Proceedings of the 28th EMAC Conference

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CY - Berlin

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