Understanding the impact of brand delistings on assortment evaluations and store switching and complaining intentions

LM Sloot, PC Verhoef

Research output: Book/Report/Inaugural speech/Farewell speechReportAcademic

Original languageUndefined/Unknown
Number of pages47
EditionERIM Report Series Research in Management 2004 114-MKT
Publication statusPublished - 2004

Publication series

SeriesERIM Report Series Research in Management 2004
Volume114-MKT

Research programs

  • ESE - MKT

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