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Unobtrusive Measures in Studying Social Media

  • Nanyang Technological University

Research output: Chapter/Conference proceedingChapterAcademic

2 Citations (Scopus)
58 Downloads (Pure)

Abstract

This entry defines and describes unobtrusive measures. It highlights the advantages and disadvantages of unobtrusive measures, as well as their application in the study of social media.
Original languageEnglish
Title of host publicationThe International Encyclopedia of Communication Research Methods
Pages1-3
Number of pages3
ISBN (Electronic)9781118901731
DOIs
Publication statusPublished - 7 Nov 2017
Externally publishedYes

Bibliographical note

© 2017 John Wiley & Sons, Inc. Published 2017 by John Wiley & Sons, Inc.

Research programs

  • ESHCC M&C

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